Empower the next generation of social media leaders
Bring the Hootsuite Student Program to your classroom for free.
Equip your students for professional success with industry-standard insights and social media education. The Hootsuite Student Program has helped over 300,000 students from institutions worldwide bridge the gap between the classroom and the career.
What the Hootsuite Higher Education Program offers
The Hootsuite Student Program provides educators and their students with a semester of curated professional resources, including:
Access to the Free Hootsuite Core Dashboard
Qualified educators and students get free access to Hootsuite Core, which includes post scheduling across social networks and more.
Free Hootsuite Platform Certification
Learn how to boost the impact of your social media efforts, drive results and prove ROI with the industry-standard in social media management,
Free Social Media Marketing Certification
Learn practical skills and start seeing results right away with our industry-recognized Social Media Marketing Certification Course.
My students have benefited so much from being part of the Hootsuite Student Program. They are confident when they go for job interviews — to state they know not only what social media management is, but they have had hands-on access and practice learning from the best at Hootsuite.
Streamline your teaching, maximize their learning
Enhance your curriculum and make learning about social media engaging with ready-to-use educational content.
Save time with integrated materials
Easily incorporate social media training into your course using on-demand learning modules. Everything is designed for quick integration so you can focus on teaching.
Build career-ready resumes
Students leave your course with a solid understanding of industry standards for social media management. They gain the conceptual framework and strategic thinking skills required to excel in modern marketing roles.
Master strategic social media
Help students move beyond "scrolling" to professional strategizing. Our resources focus on content planning, engagement strategies, and the fundamentals of digital brand building.
"While I was a student at Syracuse University, I used Hootsuite daily at my internships. I interned at the local paper during a time when there was a shift from print to digital and I used my Hootsuite skills to help pioneer that shift. Knowing the basics of SEO and content curation helped me prepare a top-notch LinkedIn profile to help me in my job search."
Educational previews
Watch these short videos for a guided tour of the Hootsuite Higher Education Program: what you’ll learn and how your students will use it to become social media stars.
Hootsuite Platform Training
Get a quick overview of the Hootsuite Platform Training course.
Social Media Marketing
Demystify social media marketing with Hootsuite's Social Media Marketing training course.
4-Minute Hootsuite Tutorial
Take a super quick walkthrough of the Hootsuite dashboard.
Learn social media with Hootsuite
Learn essential professional digital skills and get certified on the most widely-used platform for managing social media. It's quick and easy to apply.